When Mattel introduced Hot Wheels back in 1968, the 1:64 die-cast cars were almost an instant hit. Using television to advertise the bright little cars with moving wheels to a wide audience likely ...

From artists like Daniel Arsham and Kenny Scharf, to fashion labels like Kith and Moncler, to automotive presences like Ferrari and Formula 1, Mattel has been on a tear with its Hot Wheels ...

Hot Wheels are one of the most beloved and iconic toys. They’re one of the most reliably affordable, too. You can always count on Hot Wheels to meet you with a modest price tag — well, not always.

This story has been updated. Looking like a pair of Hot Wheels toys come to life, the custom cars that inspired two of the most recognizable toys of all time will be on display on the National Mall in ...

Building a project car is a never-ending stream of exciting and frustrating moments. Even if you have all the budget you need, it's not a walk in the park, and it's even worse if you struggle with ...

The Hot Wheels global community is buzzing with the latest Ferrari-related news from Mattel. But until we can buy a new 1/64th-scale Enzo, there are many more exciting collectibles to pursue. If ...

The quintessential old-school Hot Wheels wheels, shiny discs with six little lines carved into the chrome, are from a line of the toys called “Ultra Hots.” I’m sure some of you fondly remember racking ...

The collaboration between Mattel, Inc. (MAT) and 7-Eleven brings back the thrill of play with the first-ever branded Hot Wheels ® die-cast car Whether a forever fan or first-time collector, there's ...

In 1968, the US toy company Mattel was looking to create a die-cast car range that would outperform the competition. Elliot Handler, together with his wife and company co-founder Ruth Handler, ...

GameSpot may get a commission from retail offers. Released in July to celebrate Batman's 85th anniversary, this 5-pack of Batmobiles is on sale for only $12, down from $20. Inside you'll find the ...

If you look closely, the entire Hot Wheels world has become a community with its own rituals and stories. Keep reading and ...